It’s not supprise that they don’t know there iphones, there mp3, there laptops are not energy efficiency product. ‘What can I do?’ They will never give up playing touch screen everyday, and will never ever get into some jungle and live a hippy life. Human being invent tools (yeah, including cyber devices) to live better, not to suffer. So, don’t blame the people playing Nintendo everyday, and maybe we can’t say the evil company who want you to through ipad 2 away and get a new ipad are only to blame.
You can’t quite eating only because the fast food make you fat. The theory in my brain is that: one can still eat fast food, but maybe switch to low fat, or change the fast food brand, or ear less fast food. It not the fast food to be blamed, or eating is bad.
So here is the question in many people’s mind. Yeah we know the world is surfering from the globle warming, but what can we do if we don’t have either professional knoledge or power. Designer surely can help. Maybe one day the ‘green’ tag could be a standard but not only a advertising word printed on the package.
‘Don’t worry, we do the environmental friendly thing for you. You can easily save your world in using everyday products.’ Maybe this is the promise that many customers are looking for. There’s a group of people who don’t want to make much effort to study which package is recyclabe, and in the same time they are upset by the truth that the world will be poisoned in the nearist future if they don’t recyle correctly. Yes we need to educate everybody about the recycle, about buying local food and driving less car. But the education take times. People are lazy, so we invite so much tools to do things for us. So why not just make tools ‘green’? This statement looks foolish and naive in some state, but it is not wrong, and that’s what a designer can do some effort with.
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